Replace the background with a new scene
The AI background changer keeps the product or person unchanged, including shape, colours, materials, labels and text, and replaces everything around the subject with a new scene. A ready-made scene can be selected, a custom description can be written, or both can be combined, for example “Beach sunset” with “with palm trees”. Lighting, shadows and reflections are matched so that the subject appears to have been photographed in the scene.
Six scenes and custom descriptions
The ready-made scenes are a white studio, a marble tabletop, a modern living room, a natural outdoor setting, a city street at golden hour and a beach at sunset. A custom description can be added when something specific is needed, either on its own or on top of a scene, for example “a wooden kitchen counter with morning light”. The description should cover the place and the light rather than the subject.
The subject is not redrawn
The tool is instructed to keep the subject identical, including the text and labels on packaging, and to change only what is behind it. Because the new background is generated, small print and edges should be checked before publishing.
Uses for new backgrounds
Product shots without a studio
A phone photo of a product can be turned into a clean white-studio shot or a lifestyle scene, such as a marble table or a living room.
Social posts and ads
The same product can be placed in several settings, such as a city street at golden hour or a sunny beach, to produce a set of posts or ad variations, each in the 1:1, 3:4, 16:9 or 9:16 frame required.
Portraits in a different setting
A cluttered room behind a person can be replaced with an outdoor scene or a simple backdrop, without changing the person's appearance.
How to change a background
Add a photo
Use a JPG, PNG or WebP in which the subject is clearly visible.
Choose the scene
Select a ready-made scene, describe the background, or do both. Selecting a scene again clears it. The shape of the photo is kept, or 1:1, 3:4, 16:9 or 9:16 can be selected for a post, a story or a banner.
Generate
The credits are shown on the button. Select it to generate the new image.
Download or try another
Compare the result with the original and download it, or select another scene for a different version.
How credits work for new backgrounds
Every new background is one AI generation at high quality, priced by the selected resolution, with one price per image.
Before you click, the Generate button shows how many credits this run costs. Automatic settings are priced at the most expensive possible tier. A successful generation is charged exactly the quoted credits. Failures caused by us or blocked by our content checks cost nothing. If the generation service does not charge for a failure, neither do we. If it does, you pay for the actual usage, capped at the quote, and the record shows the charge.
A version that fails shows why and whether credits were taken. When the fault is ours, or our content check stops the request, nothing is charged.
Like the other AI tools, the background changer is available with any credit pack and remains available while the paid credits are valid.
See credit packs and pricingFrequently asked questions
Need more information? Email us at support@arumi.ai.
Will the product or label change?
The tool is instructed to keep the subject's shape, colours, materials, labels and text exactly as they are and to replace only the background. Small print in the result should be checked before commercial use.
Can I write a custom background?
Yes. The description is entered in the box under the scenes, on its own or together with a selected scene. It should cover the place, the surface and the light, for example “a linen tablecloth by a window with soft morning light”. If both are left empty, the tool picks a setting that suits the subject.
Does it add shadows and reflections?
The tool is instructed to match the lighting, shadows, reflections and perspective of the new scene so that the subject sits naturally in it.
What photos work best?
Photos in which the whole subject is visible and in focus. A plain or simple original background makes the result easier for the AI.
Can I get a transparent background instead?
Yes. The AI Background Remover produces a 1K PNG with a transparent background.
How much does it cost?
Credits depend on the selected resolution, with one price per image. The price is shown before Generate is clicked, and the examples on this page are calculated from today's prices.
Can I choose the resolution?
Yes. Match photo is selected first, and 1K, 2K or 4K can be chosen instead. Match photo uses the smallest of 1K, 2K and 4K that holds as many pixels as the photo, so no detail is lost, although the width and height may not be exactly those of the photo. The credits on Generate change with the selection.
Can I change the shape of the picture?
Yes. Match image, the photo's own shape, is selected first. Square 1:1, portrait 3:4, widescreen 16:9 or vertical 9:16 can be chosen for a feed post, a story, a banner or a thumbnail. The subject stays as it is and the new background fills the whole frame around it. Before generating, the line with the photo shows its size and the resolution the result will be made at, such as “3000 × 2000 → 2K”.
Replace a photo background
Upload a photo, choose a scene and check the credits before generating.

